TAFF TIDY
On 21 March, across eight official locations, we broke the world record for the most amount of people to cleanup a river!!
We had 1,327 people actively clean the river, making it an official Guinness World Record!
Thank you to everyone who participated.
Would you like a World Record Certificate of participation to commemorate you taking part in this world record?
Buy your certificate here (all proceeds help fund the Taff Tidy legacy projects):
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TAFF TIDY
Taff Tidy was born to bring together people to clean one river for one hour and set a new world record.
We know that one cleanup won’t change the world, but it will change how we see our impact within the world, and with our legacy projects, enable more people to change their behaviours in protecting nature.
On 21 March 2025 Dr Numair Masud, an expert in freshwater health, and me, Kate Strong, multiple world record holding cyclist & behavioural change expert are teaming up to highlight the importance of working together to protect our river systems.
Dr NUMAIR MASUD is an early career freshwater scientist at Cardiff University and human rights activist, particularly focusing on LGBTQ+ asylum seekers and refugees.
KATE STRONG is a multi world record holding cyclist, ex world champion triathlete, climate activist, author and passionate about behavioural change.
Kate & Numair represent an unlikely pairing; a world renowned athlete born in Wales with an immigrant freshwater scientist who sought asylum in the UK.
They realise the essential nature of intercultural and interdisciplinary dialogue and collective action to deal with urgent global issues, such as freshwater security, which Taff Tidy champions.
We both are volunteering our time and 100% of all funds raised are invested into the Taff Tidy Legacy projects.
Thanks to you, on 21 March, we made history – buy your World Record certificate here.
(all proceeds go to Taff Tidy legacy projects)
We’ve walked from the source to the sea of the River Taff, in South Wales, now it’s your turn to get involved!
Be a part of a World Record attempt for the Most Participants in a river-clean-up (multiple locations) on Friday 21 March 2025!
Join us and attempt a World Record for the most amount of people to take part in a river cleanup (multiple locations)!
We have seven confirmed locations!
Click a location name below to see the cleanup map:
We know that one cleanup won’t change the world, but it will change how we see our impact within the world and with our legacy projects, enable more people to change their behaviours in protecting nature.
That’s why, we’re launching numerous legacy projects off the back of the cleanup. Below are some projects we’re already working on:
Want to develop a high-visibility, mass-engagement event filled with purpose and storytelling?
Contact Kate to discover how she can design and deliver a project that aligns perfectly with your brand and vision.
With her expertise, you’ll create an unforgettable experience that resonates with your audience and elevates your message.
I would love to speak with you about us working together.
We are looking for progressive companies who want more than a traditional ‘sponsorship’ partnership (i.e. purely financial), I’d love to become an ambassador where I champion what you offer, as well as you supporting my activities too.
Some unique benefits of collaborating with Taff Tidy:
And, of course there’s also the usual benefits:
Send me an email to receive more information and also to set up a call:
This is your chance to not only attempt to earn a World Record but also help leave the world a little bit better than we found it too!
Register your interest to take part here:
From overcoming a toxic relationship and failing her first world record attempt to summiting Mont Blanc with her 71 year-old father, Kate brings a depth of stories that will have you laughing, crying and leave inspired.
Kate is a true eco-adventurer, and covers numerous topics from
