E61: purpose, energy and why they’re needed in all that we do with Sid Madge
A brand strategist with over 30 years experience, Sid set up his own agency, Mad Hen, back in 2009. Since then, he’s crafted brand identities for countless companies and held workshops with over 1,000 businesses and 3,000 young people every year. It was during one of these workshops that Sid developed the idea …
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